In this episode, our panel dissects various manga companies including Tokyopop and Vertical Inc. We discuss some of the future models of manga distribution, what type of marketing techniques are being used to draw new readings, what changes have manga companies made to counterbalance the economic recession and we also take a look into the future of the industry. For the first time, we actually take questions from our Twitter followers.
A3K PANEL
Episode Title: “TokyoPop and Vertical Inc.”
Episode Count: 19
Run Time: 01:04:01
Host(s): Sean Russell
Guest(s): Ed Chavez, Deb Aoki, Lillian Diaz-Przybyl
Download: Click Here
ABOUT OUR PANEL
Sean Russell – Host and owner of Anime 3000.
Ed Chavez – Marketing Director for Vertical Inc.
Deb Aoki – Manga Editor for About.com
Lillian Diaz-Przybyl – Senior Editor for Tokyopop
TIME STAMP
[0:00 – 2:12] Introduction
[2:12 – 23:08] Panel Discussion #1
[23:08 – 24:27] What is the Anime 3000 Panel?
[24:27 – 1:01:24] Panel Discussion #2
[1:01:24 – 1:01:55] iPhone Promo
[1:01:55 – 1:04:01] Closing
MUSIC:
Black Jack Theme
“Discotheque Romatic” by JUNE
NOTES FROM THE DISCUSSION
1. What models of distribution are being explored by manga companies?
2. What marketing techniques are being used to bring in new readers?
3. What changes did your company make to counterbalance the economic recession?
4. Forecast the future for manga publishing in America.
PROMOS:
What is Anime 3000?
I originally wanted to put a clip of a zany movie or retro commercial. I went back and forth for several minutes before deciding to create this promo. I will try to make a new promo each week and then put them on our site for you to use.
http://www.anime3000.com
iPhone App:
This of course is a parody of a real iPhone commercial. We submitted our iPhone application to Apple last week. We will send out a press release once we’re official. Stay tuned!
In the meantime, please visit us on iTunes and leave a review and rating. We need to have a large number of reviews and ratings in order to remain relevant on the iTunes ratings. If you like this show, this is a great way to show your appreciation. It would also be a personal favor for us. The majority of ratings (not rankings) as well as reviews come from our show before August 3, 2008. Rightfully so, it was horrible and deserved twos and comments about vomiting hot dog water. The shows that we put out after that were much better and shouldn’t be shadowed by negativity. I’m not saying we’re perfect, just better than what’s represented. Thank you.
SHOW LINKS:
Tokyopop
Vertical Inc.
Manga Guide (About.com)
EDITOR’S NOTES
The audio was a problem on this episode across the board. We are working on it so thank you for listening.
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